TVC’s are the perfect platform to promote a company’s new sonic brand. This was the case for Robina Town Centre, who appointed Big Ears Audio to create an original piece of music for their TVC. The TVC needed to reflect the new contemporary look and feel of the shopping centre, as well as appealing to a wide range of demographics. The original music created by Big Ears Audio helped to achieve this, with its mix of sound effects and instruments creating a unique sonic brand for Robina Town Centre. The TVC was also mixed by Big Ears Audio, ensuring that the sonic brand was consistent across all platforms. This was a crucial part of the TVC’s success, and helped to establish Robina Town Centre as a leading shopping destination on the Gold Coast.
- Sound Design ,
- Sound mix